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PROBLEM 

For many soldiers, the transition home comes with unfamiliar stresses, conflicts, and situations - and a scarcity of accessible resources to handle them.    

 

 

INSIGHT

By bringing mental health care into veterans’ homes, we can minimize the stigma, expenses, and inaccessibility surrounding it, helping as many veterans as possible to either take that first step into mental self-care or supplement their current mental health treatment.     

 

 

SOLUTION

We created a voice assistant that provides mental health guidance in language familiar and specific to veterans, accessible on any Android, Google Home, or iPhone with Google Assistant. From the privacy of home, veterans can use Bravo Tango to find calm in the moment and practice techniques to minimize the negative impact of stressful situations or emotions.   

 
 

CASE STUDY

Bravo Tango is the first mental health-focused voice app made specifically for veterans. It was created to ease the transition for soldiers returning home, and take down barriers veterans may face when working on their own mental health.

 

RESULTS

405mm

ESTIMATED EARNED MEDIA IMPRESSIONS

10k+

NEW USERS SINCE LAUNCH

10min

AVERAGE SESSION LENGTH FIRST MONTH AFTER LAUNCH

 

“Veterans dealing with stress have a new option for self-care, and they don't need to leave the house to use it.” 

 
 
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“An access point that will allow veterans to get their feet wet when it comes to receiving treatment.” 

 
 
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“Brings a unique approach directly to the veteran community where they feel safest: their homes.”

 
 
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“A modernized mental health tool for the veteran community.”

 
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